Formerly AMD Web Design. The name changed because the work did. The mission hasn't moved: build businesses, not just websites.
We're AMD Creative Marketing, formerly AMD Web Design. The name changed because the work did. We started building websites and we still do, but these days that sits alongside SEO, content, video, branding, print and the studio setups our clients film in.
The mission hasn't moved: build businesses, not just websites. We're a small team based in Birmingham and Walsall, working with companies across the UK, and we don't hand over a site and disappear. We build it to be found, and we stay to make sure it keeps earning its place.
Years of experience only count if you've spent them learning. Early in my career, before AMD, I was restructuring a company's stock control and ran into a colleague who'd been there two decades and wanted nothing to change. He told me he had over twenty years of experience. I said, with more cheek than tact, that he had one year of experience and nineteen years of doing the same thing.
That stuck with me. We've been at this for thirty years, but it's thirty years of adapting, not thirty years of repeating 1996. The playbook is never finished. What I would have told you to do six months ago isn't quite what I'd tell you now, and two years ago is a different world again. Video matters more than it did. AI search has arrived. The fundamentals hold, a fast, well-built site with content that answers real questions, but how you win keeps moving, and so do we.
I started building websites with Netscape Navigator Gold, FrontPage and raw HTML. Coding by hand taught me how the web works, line by line. That lean code-to-content habit still shapes how we build today.
I set the business up properly, bringing professional standards to Midlands firms. I ran my own SEO tests from the start to learn what actually moved rankings.
We moved to fluid layouts to cope with different screen ratios, years before “responsive” was a word anyone used.
We adopted responsive design ahead of the mobile wave. I also took up semi-professional photography so we could shoot clients' premises and products ourselves.
Photography turned into videography, adding product and web video to what we offer.
After two years of limited tests, we rolled out voice over IP across the company. We bought the equipment, configured it and set it up ourselves. We know a bit about IT, after all.
Hot desking, hybrid working and flexible hours became part of everyday life at AMD, four years before working from home became normal for much of the country.
We began testing early text-generation tools to understand what they could, and could not, usefully do for clients.
As government COVID guidance changed, we kept updating clients' websites to say they were closed, open, then closed again. While some people found home working strange, our team already had four years of practice.
We strengthened our video editing skills and moved our main workflow from Adobe Premiere to Final Cut Pro.
We made far more vertical video for clients. We made rather less for ourselves. Perhaps I was still a little camera-shy.
We tested the new generation of AI chat models in earnest. Tools we had quietly used and watched for years were starting to enter the mainstream.
More of our work involved setting up video studios and podcast systems for clients, then helping them strengthen their social media presence. It was also a fair reminder to improve our own.
Website design remained central, but print and social work grew as more businesses recognised that they needed to show up wherever their audience was looking.
We rebranded to match the work. We no longer build a website without a proper visibility plan behind it, because a site nobody finds is not worth building.
We finally moved away from Microsoft Exchange after nearly two decades and cancelled our last Adobe subscription. Having used Dreamweaver since the Macromedia years, we replaced it with an in-house package built around the way we now work.
Plenty of agencies are all tech and no design, or all gloss and no results. We try to be neither.
We still hand-code for speed and security, and reach for WordPress only when a client genuinely needs the CMS. We make content that answers your customers' real questions, whether that's an article, a video or a podcast. We structure your site so both people and AI search engines can understand and cite it. And we lean hard on the local basics: a consistent Google Business Profile, structured data, reviews and accurate name, address and phone details everywhere they appear.
AI runs through all of it, but never unsupervised. It does the heavy lifting; a person owns the result.
Founder and lead consultant
I cut my teeth on web design in 1996, in the days of Netscape Navigator Gold and FrontPage, and I've been building search-friendly sites professionally since 2003. My job now is strategy: making sure every project is built to be found, not just to look good. I don't just want to build your website. I want to get your business noticed.
Copywriter and social
The voice behind the brands. Neelam turns technical services into stories that connect with people, and runs our social channels so everything stays on tone.
WordPress and Astro developer
If you can dream it, Craig can build it. Custom plugins, WooCommerce, secure CMS builds and fast static websites with Astro. He's the technical backbone of our WordPress and static-site work.
AI and search specialist
Stephenie makes sure your content stands up to the latest AI search models, bridging traditional SEO and the new world of AI-powered discovery.
Server and infrastructure
The invisible guardian. Nick keeps our UK servers running so your business stays online, handling security and performance so you don't have to think about it.
We care about running an ethical business, which to us means treating people well, paying fairly, and keeping our digital footprint light.
Our main office runs largely on solar, our hosting on 100% renewable energy, and we've offset our emissions since 2008. We've also moved server resources from the US to the UK, which keeps GDPR simple.
We've built to accessibility standards for over a decade, and aim for WCAG AA on every site.
We use AI for maintenance, security and the heavy lifting in content, but never to fake creativity. AI assists, people lead.
My passions are still rooted in computers. I build systems, enjoy retrocomputing, the thing that started all this, and I've spent more than I'll admit on camera and audio kit over the years. I put that to use helping my local church with their audio-visual setup, alongside my wife, who runs the presentations during services. A small way of giving something back.
Some of what we've learned along the way is now public: we share free how-to videos, from setting up email to running a website, on YouTube, for clients and anyone else who finds them useful.
We won't just fire a quote at you. We'll build a plan to get your business noticed.
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